3 PILLARS OF EXCELENT CUSTOMER SERVICE
Customer experience is vital to the health of your company. If your customer service is excellent the relationship with your customer will be long and healthy. This is no secret EVERYONE KNOWS THIS IS TRUE. Even though being a customer service representative may be the most difficult position in any call center. That’s why today I’d like…
WHY SHOULD YOU HIRE A DIGITAL MARKETING AGENCY?
Digital Marketing has been booming for years now. It is no secret that if your brand isn’t online it has not reached its full potential. Now bring COVID-19 into the equation. The marketing effects of COVID will be long-lasting. Consumer behaviors have shifted permanently, and in order to be where the people are, you need…
NEW TO DIGITAL MARKETING? WHAT TO EXPECT IN THE FIRST THREE MONTHS OF WORKING WITH EXPRESSO COMPANY?
So our meeting went great and, you want to work with Expresso Company. Believe me, we are super excited to have you as part of the family. Wow, wait! Let’s rewind a bit and talk about how we got started. The first thing that happened is that we jumped on a first call and we…
HOW TO GET THE BEST OUT OF YOUR DIGITAL MARKETING AGENCY DURING THIS CURRENT HEALTH CRISIS.
Even the best digital marketing agency will have its hands tied if you don’t provide it with some much-needed information. There are a lot of Digital marketing agencies services and they all need feedback from the client. If you hire an SEO agency, a PPC agency, a social media agency or one agency to handle…
WHY SHOULD I HIRE A VIRTUAL ASSISTANT AGENCY?
Sure there are a bunch of virtual assistant jobs from home, but you should always go with an agency. Why should you hire a virtual assistant agency? The short answer is because they work! A virtual assistant can perform different tasks very well! From telemarketing, sales, customer service, data entry, blog writing, surveys, appointment setting,…
WHAT GOOGLE IS DOING FOR SMALL BUSINESSES DURING THE COVID-19 CRISIS.
We are facing tough times globally with the recent outbreak of Coronavirus. Pretty much every single industry not only in America but in the world is being affected in different ways but most importantly sales and acquisition of new clients. Digital marketing and PPC are not the exceptions, we have noticed a significant reduction of…
DIGITAL MARKETING AND COVID-19
Well, this is a first. There is no handbook on how to manage this one. I have to admit I don’t have all the answers; I don’t think anyone does. This is a brand new situation no one can claim to have experience with it. I’m going to share with you what I plan to…
WHAT IS SUCCESS TO YOU? HOW TO BE SUCCESSFUL IN LIFE?
We have all made ourselves these types of questions at some point in our lives. When some think of success, they imagine wealth; others want power; some just want to make a positive impact on the world and make a difference in this planet. All of these are perfectly valid, indeed success is a concept…
PARTNERS, NOT CLIENTS!
My kayak tour business has been operating for about 5 years now and I have gone through at least 20 digital marketing specialists I get rid of them within months because no one ever adds the value that they promise at the start! Before Expresso, I felt like I was just another faceless client.. a…
EMOJIS
Emojis and gifs are the new body language.– Adam Ludwinn Emoji is a Japanese term which means graphic character. The first emoticon was created by Scott Fahlman, a scientist at Carnegie Mellon University. In 1982 he realized there was a need to emphasize tone in forum conversations. According to a study by Swyft Media, 74%…
